Marketplace · Creator Economy
Helping brands find social media creators they can actually trust.
Worked with a Polish client building a curated marketplace that connects brands with social media creators. Designed the complete MVP, from the public storefront through to the creator management tools.
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About
Brands often find creators through Facebook groups, referrals, and direct outreach, making it difficult to compare services, portfolios, pricing, and experience in one place. Creators face similar challenges when trying to find ways to present their work and service offering.
The goal of the MVP was to validate demand for a marketplace focused specifically on social media specialists.
I designed the storefront, including search, category listings, service cards, and creator profiles, as well as passwordless sign‑in and the creator onboarding flow. The creator experience covered profile setup, verification, service and portfolio builders, while the wider scope included management, messaging, and review modules – all optimised for mobile.
Role & Process
End‑to‑end UX, IA and UI, turning a PRD into a live marketplace MVP. Conducted stakeholder interviews and discovery sessions, and created hi‑fi mockups, prototypes, a style guide and a component library.
Team
Collaborated closely with the Product Owner, and ran the development handover to the engineering team.
Impact
In its first four weeks, the platform received 14,700 page views from 1,840 visitors across 3,660 sessions, with an average session length of 7 minutes 7 seconds. Over 100 onboarded creators added 250+ offers that were viewed 1,618 times. We proved there’s genuine market interest in a platform like ours, and plans are in motion to extend the project.
